This is a ranking of the 17 best Web3 ad networks for 2025. They provide cutting-edge solutions for blockchain, crypto, and Web3-based projects to drive user acquisition, promote token sales, and increase community engagement. These networks offer innovative alternatives to traditional platforms like Google and Facebook, which often impose restrictions on blockchain and crypto-related ads.
Together, these Web3 advertising platforms deliver billions of impressions monthly, making them ideal for projects seeking targeted advertising in the blockchain space.
The Web3 ad networks ranking is based on three key factors critical for advertisers:
- Reach: The potential audience size accessible through the platform.
- Pricing: The cost-effectiveness of advertising campaigns.
- Targeting: The precision of targeting options, such as wallet activity, chain preferences, and interest-based targeting.
I also evaluated factors like the number of impressions, supported websites and apps, and global coverage. Pricing models such as CPM (cost per thousand impressions) and CPA (cost per action) were analyzed alongside advanced targeting capabilities like wallet-based segmentation, on-chain behavior tracking, and cookie-free interest matching.
Here is the complete ranking of the 17 best Web3 ad networks for 2025:
- Blockchain Ads
- Hypelab
- Coinzilla
- Cointraffic
- CoinAd Media
- A-ads
- Dot Ads (Dot Audiences)
- AdToken
- Coin.Network
- AdEx
- Varanida
- Adshares
- Coinscribble
- HilltopAds
- Web3Ads
- ColdChain
- Web3m
1. Blockchain-Ads: The Overall Best Web3 Ad Network
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Blockchain-Ads is a Web3 advertising platform tailored for companies looking to achieve hyper-targeted user acquisition and ensure positive ROI. By leveraging wallet-targeting technology, Blockchain-Ads allows advertisers to identify ideal user personas by focusing only on engaged and active wallets. This ensures that every dollar spent drives meaningful growth in the competitive GameFi and blockchain web3 market.
Here’s how Blockchain-Ads has helped top web3 companies like Binance, Compound, and NextGem.ai:
- Target active wallet holders based on their on-chain activities to ensure high engagement and conversions.
- Deliver ads across 10,000+ websites to reach a Web3 audience of over 12 million users globally.
- Continuously refine campaigns with real-time data to boost engagement and conversions.
5ire.org, a layer 1 blockchain platform, partnered with Blockchain-Ads for its second campaign to increase its user base and token holders. By using Blockchain-Ads' granular on-chain targeting capabilities, the campaign achieved 3.84 million total impressions, 20,640 clicks, 170 new token holders, and more. This campaign demonstrated how Blockchain-Ads helps companies define KPIs, drive meaningful engagement, and deliver exceptional results in Web3 advertising.
2. Hypelab: Cutting-Edge Ad Strategies for Web3 Projects
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Hypelab is all about making Web3 advertising simple. This ad network was established by Ed Weng, a former Google product manager who’s experienced in digital advertising.
Hypelab serves both advertisers and publishers. This ad network allows advertisers to design their campaigns to enable them to find their target users. It also offers real-time performance tracking and daily reporting dashboards.
Hypelab serves any need: both video and image-inclined advertising. Using on-chain and off-chain features, this Web3 ad network promises to bring advertiser ads to their target users.
Publishers can easily insert Hypelab ad placements in their apps and find ad formats that match their website’s feel. With Hypelab, publishers also enjoy real-time performance tracking services and daily reporting dashboards.
Downside: HypeLab’s reliance on community engagement can limit scalability for advertisers seeking high-volume traffic. Its niche focus on Web3-specific audiences may not align with broader campaign goals outside blockchain environments.
3. Coinzilla: Quality Ad Formats for Web3 Advertisers
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This is the result-driven crypto advertising network, allowing advertisers to reach new audiences on the largest crypto websites. It’s one of the Web3 advertisers that offers flexible budgets that allow their clients to balance their ad delivery between costs and performance.
Coinzilla gives its clients a choice; they can manage their Web3 ads themselves or with the aid of Coinzilla professionals. For its professional services, this ad network offers expert content writing and crypto banner creation. It also works with a trusted group of publishers to ensure that all ads enjoy top-quality traffic.
Coinzilla has delivered more than 16,000 campaigns, showing that it has ample experience in this field. The ads on this platform usually appear as classic banners, sticky banners, native ads, header banners, or pop-unders.
Downside: While Coinzilla offers great visibility on crypto-specific platforms, its ad formats are limited, which might not appeal to advertisers seeking innovative or interactive ad experiences.
4. Cointraffic: Comprehensive Ad Solutions for Web3
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Web3 advertising is successful when an advertiser is connected to the right people. Cointraffic is an ad network that creates engaging ad formats to create brands for their target audience. This Web3 ad network offers native ad services, crypto press release distribution, and premium display ads.
Advertisers can gain access to an inventory of over 600 publishers with Cointraffic. They can also reach the elusive Bitcoin users and gain knowledge of their preferences. Professional banner design services are also available for whoever needs them.
For publishers, Cointraffic allows them to set up multiple ads with one simple code. This ad network also offers high commissions for its ads and allows publishers to get paid whenever they want.
For its services, Cointraffic accepts a minimum of €20 for one banner ad. However, the minimum amount for a marketing campaign is €1,000.
There’s a lot that Cointraffic has achieved since its inception. It has kickstarted more than 200 brands and raised more than €800 million in initial coin offerings.
Downside: Cointraffic’s focus on premium crypto websites can make it expensive for smaller advertisers or startups, and its inventory may be limited for projects targeting non-crypto audiences.
5. CoinAd Media: Display Advertising for Web3 Projects
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Ready to launch a Web3 advertising campaign in two minutes? Coinad is a crypto advertising platform that allows its clients to create custom ads and generate top leads using its publisher network.
Coinad offers a marketplace where advertisers can share their press release stories with more than 250 crypto-related websites. Publishers can also use the services of this platform to create ad codes that’ll allow them to monetize their website traffic. One of the top services that Coinad offers is geotargeting, where advertisers can choose the device, time, and geographical location of their ads.
Coinad offers numerous pricing plans for its services, but they all start at $100. When customers purchase these services, they receive real-time statistics on their results.
Downside: CoinAd Media primarily caters to high-budget advertisers, which can make it less accessible for smaller projects. Its focus on premium placements may also reduce flexibility for diverse campaigns.
6. A-ads: Display Advertising for Crypto Audiences
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A-ads is an ad network that has been in the business of providing Web2 and Web3 advertising services since 2011. With its experience, it has earned a reputation as a trusted Bitcoin advertising platform. The advertising services of A-ads include banner advertising, content ad publication, press releases, video advertising, social media posts, and an affiliate program.
A-ads also stands out from other banner advertising platforms with its advanced banner services. This includes multiple banner formats and offering sales directly from a banner. This Web3 advertising platform also offers transparent statistics for its services and global audience targeting.
Downside: A-ads’ emphasis on anonymity and low-cost campaigns often leads to lower-quality traffic, which may not result in meaningful engagement or conversions for some advertisers.
7. Dot Ads: Web3 Advertising with Granular Targeting
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Dot Ads is a Web3 advertising platform that focuses on delivering targeted ad campaigns for blockchain projects and decentralized apps. The platform offers a comprehensive suite of ad formats, including display ads, native ads, and video ads, designed to help advertisers reach crypto and Web3-savvy audiences. Dot Ads also uses blockchain technology to ensure transparency and accountability in ad delivery and performance tracking.
One of Dot Ads' standout features is its ability to integrate with decentralized ecosystems, allowing advertisers to reach audiences on niche platforms within the Web3 space. Additionally, the platform provides granular targeting options, enabling advertisers to focus on specific demographics, geographic locations, and blockchain behaviors.
Downside: While Dot Ads offers strong targeting and transparency, its focus on decentralized platforms may limit its audience reach compared to larger, more established networks. its ad inventory is still growing, which can impact campaign scalability for advertisers seeking high-volume traffic.
8. AdToken: Versatile Ad Formats for Web3 Advertisers
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AdToken is a unique take on the Web3 advertising business. First, AdToken is a blockchain, and it’s using its capability as a blockchain to create a decentralized advertisement alliance. This means that ads are now transparent since they’re handled with blockchain technology.
Beyond that, AdToken tokenizes these Web3 ads; this way, they can be easily traded and transferred to the cryptocurrency market. Another advantage of AdToken’s method is that these tokenized ads circulate through a permissionless and transparent mechanism, which makes value realization accurate.
AdToken also offers direct access to mobile application developers, who are some of the crucial traffic providers in the cryptocurrency industry. In summary, the decentralized alliance between advertisers, the blockchain community, and mobile application developers allows AdToken to offer unique Web3 ad services.
Downside: AdToken’s focus on tokenizing ads adds complexity to the ad-buying process, which may not be suitable for advertisers looking for straightforward solutions.
9. Coin.Network: Simplified Advertising for Crypto and Blockchain Projects
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Coin.Network is a Web3 advertising platform tailored for crypto businesses, enabling targeted campaigns for token launches, NFT promotions, and blockchain-based projects. The platform focuses on providing simplified ad solutions while leveraging a network of crypto-specific websites to maximize visibility. Coin.Network offers streamlined access to audiences actively engaged in blockchain ecosystems, ensuring campaigns resonate with the right users.
One of Coin.Network’s standout features is its ability to deliver ads on niche crypto and blockchain platforms, such as forums, news websites, and community hubs. Its simplified ad-buying process caters to advertisers of all experience levels, providing a user-friendly interface to manage campaigns efficiently.
Downside: While Coin.Network excels in reaching blockchain enthusiasts, its focus on niche platforms may limit exposure for projects looking to tap into broader, non-crypto audiences. The platform’s analytics tools may lack the depth needed for advanced optimization in complex campaigns.
10. AdEx: Advanced Analytics for Web3 Advertisers
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The Web3 ecosystem is expanding, and many companies haven’t made the transition from Web2 to Web3. AdEx is an ad network that is out to build a bridge to support these companies that desire to join the crypto space.
It aims to achieve this by building a user-friendly space where advertisers can purchase ad space on traditional consumer platforms. This way, the advertisers can target users who are interested in the services they have to offer. Using Web3 technology, AdEx is able to ensure that this process is transparent, preventing fraud and allowing the effective utilization of ad budgets.
AdEx has successfully launched more than 1,500 campaigns and works with more than 2,700 publishers. This shows its capability to provide Web3 advertising services.
Downside: AdEx’s focus on reducing fraud is a strength, but its smaller network compared to competitors may limit campaign scalability. It’s best suited for targeted campaigns rather than broader reach.
11. Varanida: Transparency and User Privacy for Web3 Ads
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Traditional ad services never really favor the audience, even though their data is being used to make the ads accurate. Varanida hopes to change that by creating a new era where all parties in the digital advertising sphere are properly compensated. As such, this Web3 ad network only takes less than a 1% commission for its services.
Varanida only runs ads that have been validated through a crowdsourced user vote to ensure that their quality is high enough. This platform allows the target audience to choose if they want to view an ad and rewards them if they allow it. With a strong, blockchain-powered fraud detection system, Varanida enables transparent reporting on its services.
Downside: Varanida’s commitment to user privacy restricts some advanced targeting options, which can be a drawback for advertisers seeking highly granular segmentation.
12. Adshares: Decentralized Ad Networks for Web3
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Adshares is an open-source ad network that seeks to serve all advertising microtransactions worldwide. With a speed of 1.4 million transfers per second, this platform claims to be the fastest and greenest ad solution.
As an open-source solution, the Adshares SDK is developer-friendly, allowing seamless integration into any ecosystem. This includes metaverses, ad networks, browser apps, plugins, etc.
Adshares allows advertisers to share their ads in the metaverse, on websites, mobile apps, games, AR/VR platforms, etc. In simple terms, this ad network offers programmatic ads in any digital space and enables easy monetization of the ads.
Adshares is a fully decentralized Web3 ad solution. This means that all payments made on this platform are secure, transparent, and instant.
Downside: Adshares’ decentralized nature can result in slower ad transactions compared to traditional platforms, and its reliance on blockchain may deter advertisers unfamiliar with blockchain-based systems.
13. Coinscribble: Focused on Content-Led Web3 Advertising
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Coinscribble is a content-driven advertising platform tailored for Web3 projects. Unlike traditional ad networks, Coinscribble specializes in distributing press releases, sponsored articles, and crypto-related news to top-tier blockchain and crypto-focused websites. This approach helps blockchain projects gain credibility while reaching an audience that is already engaged with Web3 technologies.
Coinscribble partners with leading crypto news outlets and publications, ensuring wide exposure for advertisers. The platform also supports search engine optimization (SEO) strategies, boosting the visibility of sponsored content on Google and other search engines.
Downside: Coinscribble is highly effective for content-led campaigns but lacks direct ad formats like display or video ads, which could limit its appeal for advertisers seeking quick user acquisition. Its focus on Web3-specific content may not be suitable for projects requiring broader audience reach.
14. HilltopAds: Privacy-Focused Ad Network with High Traffic
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HilltopAds is an advertising network designed to prioritize privacy and ad quality, making it a strong option for advertisers in the Web3 space. It offers a variety of ad formats, including popunders, banners, and push notifications, catering to different campaign needs. HilltopAds also emphasizes fraud prevention through advanced filtering technologies, ensuring advertisers receive real traffic.
A key feature of HilltopAds is its focus on privacy-compliant advertising, ensuring campaigns adhere to global regulations. The platform provides a self-serve interface that allows advertisers to easily manage campaigns, optimize performance, and access real-time analytics. Additionally, HilltopAds supports direct payments with cryptocurrencies, aligning with the preferences of Web3 advertisers.
Downside: HilltopAds’ heavy reliance on ad formats like popunders may not appeal to all audiences and could affect campaign engagement. While the platform provides high traffic, it may not offer niche targeting options required by some Web3 advertisers.
15. Web3Ads: Custom Solutions for Blockchain Advertising
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Web3Ads is a specialized advertising platform focused on connecting blockchain projects with audiences across decentralized ecosystems. The platform emphasizes building awareness and engagement for Web3 businesses, including NFT marketplaces, DeFi platforms, and crypto wallets. Web3Ads leverages blockchain data to create targeted ad campaigns that align with the interests of Web3 users.
A standout feature of Web3Ads is its ability to deliver highly customized ad placements within decentralized platforms and applications. This includes native ad integrations in blockchain-based environments and tailored campaigns aimed at niche audiences in the Web3 space. Additionally, the platform supports programmatic advertising, offering flexibility and efficiency for advertisers managing multiple campaigns.
Downside: Web3Ads’ focus on decentralized platforms may limit its reach for advertisers targeting broader audiences outside the blockchain community. Its services may require a higher budget compared to traditional ad networks, which could be challenging for smaller projects.
16. ColdChain: A Blockchain-Powered Ad Network with Transparent Campaigns
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ColdChain is an advertising platform that leverages blockchain technology to deliver secure and transparent campaigns. Designed for Web3 businesses, ColdChain uses decentralized protocols to ensure ad placements are traceable and fraud-free, giving advertisers confidence in their campaign performance. It focuses on creating trust between advertisers and publishers through blockchain validation.
One of ColdChain’s defining features is its ability to support cross-platform advertising for blockchain projects, including NFT marketplaces, token sales, and DeFi platforms. The network also offers flexible ad formats like banners, native ads, and video ads, providing advertisers with creative freedom to engage their audiences.
Downside: While ColdChain excels in transparency, its reliance on blockchain technology may result in slower ad delivery compared to traditional ad networks. The network’s focus on Web3 platforms limits its reach for campaigns targeting non-blockchain users.
17. Web3m: Decentralized Advertising for Niche Blockchain Audiences
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Web3m is a Web3 advertising platform designed to help blockchain projects, NFT marketplaces, and DeFi platforms connect with niche blockchain users. Unlike traditional ad networks, Web3m operates on a decentralized framework, allowing advertisers to run campaigns with complete transparency and security. The platform integrates seamlessly with decentralized apps (dApps), ensuring ads reach users already engaged in blockchain environments.
One unique feature of Web3m is its focus on interactive ad formats, including gamified ads and in-dApp placements, which resonate with tech-savvy audiences. Advertisers can also leverage detailed insights into user activity within Web3 ecosystems, enabling campaigns tailored to specific behaviors and interests.
Downside: Web3m’s strong focus on decentralized platforms may limit its appeal for advertisers targeting broader audiences outside blockchain-specific ecosystems. Its emphasis on gamified ad formats could pose challenges for brands unfamiliar with creating highly interactive content.
What Are the Ads in Web3?
Web3 ads are simply ads that crypto brands pay publishers and ad networks to put on platforms with a web3 audience. Web3 ads usually appear as:
- Video ads
- Text ads
- Banner ads
- Content creation
- Social media ads
- Press Release (PR)
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To better understand how Web3 ads run in the crypto landscape, you need to understand who the main players here are.
The Web3 advertising landscape is dominated by two main parties: advertisers and publishers.
Advertisers are people who are interested in purchasing ad spaces on the Internet. Publishers are sites or apps that provide these ad spaces and profit from the placement.
In between these two parties are middlemen, the most popular of which is the ad network. Ad networks are groups of publishers that connect these advertisers to their publishing network. This way, when the advertisers run their campaign, it’ll be seen on a large number of sites.
What to Look for in a Trustworthy Web3 Ad Network
Web3 ad networks are the best tools to take advantage of the emerging Web3 community. Hence, it’s important to find the best tool for a business in the crypto landscape. Below are a few tips you can use to find the most trustworthy Web3 ad network.
- Niche: Not all Web3 advertising networks have the same niche. Some of them are focused on the gaming industry, social media, finance, or even many areas at once. Hence, it's important to check if your chosen ad network offers services in the niche of your business.
- Ad Style: Pop-under banners, video ads, text ads, floating banners, and standard banners are some of the advertising styles offered by Web3 ad networks. A rule of thumb is to choose an ad network that offers a wide variety of ad styles that you can work with. If you have a preference, ensure that your chosen ad network can provide those ad styles.
- Payment Terms: It's always best to choose a Web3 advertising network that offers clear payment terms and accepts numerous payment methods. It's even better if their chosen method of payment is cryptocurrency, as this makes the transaction more transparent.
- Simple Integration: If you’re a publisher, you’ll need to integrate your ad network into your platform to work with it. As such, it’s best to choose an ad network that offers easy and seamless integration capabilities.
- Performance Analysis: All businesses require clear metrics and statistics on how well or poorly their ad campaign is going. Hence, you should only choose an ad network that can offer a comprehensive analysis of their campaigns. It's even better if the analysis is in real-time.
- Anti-fraud techniques: The Web3 landscape is not free from bots, fake clicks, and fake accounts. As such, your chosen Web3 ad network should have techniques to protect your ad campaign from being sabotaged by these frauds.
- Targeting Options: Web3 ad networks with geographical targeting capabilities are the best options for displaying ads for a select demographic. Geo-targeting capabilities make their ad services more accurate.
Does Google Allow Web3 Ads?
Yes, Google allows Web3 ads from wallets, crypto exchange services, and other crypto-educational platforms. However, these advertisers must comply with a set of rules and regulations depending on the country they’re targeting. Hence, most advertisers stick to Web3 ad networks for their advertising services.
What Is the Best Web3 Ad Network?
The best Web3 ad network is Blockchain-Ads, a platform that offers measurable ROI, real-time statistics on ad campaigns, and Web3 geographic targeting. This ad network also offers expansive user reach, boosted dApp engagement, community growth, and efficient token launches.
How Do Web3 Ad Networks Work with Smart Contracts?
As self-executing pieces of code, smart contracts allow Web3 ad networks to serve ads to the right audience at the right time. Simply put, smart contracts automate the advertising process and make it more efficient.