A-ADS (formerly known as Anonymous Ads) is a pioneering cryptocurrency advertising network that has been operating since 2011. The advertising platform claims to provide converting traffic with low CPM.
As a crypto advertiser, you’d want to confirm if A-ADS actually does what it says so you don’t burn through your advertising budget with no positive return on ad spend.
This detailed A-ADS review breaks down the platform from features to ad formats and traffic quality. We also compare it with Blockchain-Ads to see how well it stacks up against other crypto ad networks.
What is A-ADS?
A-ADS is one of the oldest and most established Bitcoin-based advertising networks. It allows advertisers to promote crypto-related products and services with over 3000+ partner publishers in the network.
A-ADS provides three main advertising models:
- Cost Per Day (CPD): Advertisers pay a fixed daily rate for ad placement.
- Cost Per Action (CPA): Advertisers pay only when specific actions are completed.
- Cost Per Mille (CPM): Advertisers pay per thousand ad impressions
The primary ad format offered by A-ADS is banner ads. These are HTML/CSS-based ads that can be easily embedded into websites.
Advertisers can target their campaigns using various parameters:
- Geographic targeting
- Device targeting
- OS targeting
- Browser targeting
- Website category targeting
- Language targeting
- Time targeting
How Does A-ADS Compare to Blockchain-Ads?
A-ADS is great because it has built its reputation as one of the oldest Bitcoin ad networks. However, most of its targeting options are still traditional formats.
For instance, with Blockchain-Ads, you can target users based on specific crypto-focused segmenting options like:
- Wallets they use
- Blockchains they interacted with
- Specific tokens in their wallet (BTC, ETH, etc)
Blockchain-Ads even allows you to target users based on portfolio size (how much the wallet holds), which is not currently possible on A-ADS.
Quick A-ADS vs. Blockchain-Ads H2H:
Which Platform Delivers Better Value?
While A-ADS has a longer history and focuses on privacy and simplicity, Blockchain-Ads offers more advanced targeting capabilities and a larger reach, particularly in the Web3 space.
A-ADS might be more suitable for smaller advertisers or those prioritizing user privacy, while Blockchain-Ads caters to larger campaigns with its sophisticated targeting and higher minimum spend.
For example, Compound achieved a 400% increase in volume using Blockchain-Ads, acquiring 3058 new users.
What Are the Pros and Cons of Using A-ADS?
When evaluating A-ADS as an advertising platform, it's essential to understand both its strengths and limitations for making informed marketing decisions.
Advantages of A-ADS for Crypto Advertisers
A-ADS offers several distinct advantages that make it an attractive option for crypto advertisers:
- Established Reputation: Operating since 2011, offering reliability in crypto advertising.
- Privacy-Focused: No personal data collection or intrusive scripts, appealing to privacy-conscious users.
- Flexible Payments: Accepts 20+ cryptocurrencies with multiple ad models (CPD, CPA, CPM).
- Low Entry Barrier: No minimum spend, accessible to advertisers of all sizes.
Limitations of A-ADS for Crypto Advertisers
A-ADS's limitations include:
- Limited Ad Formats: Primarily offers banner ads, restricting creative options.
- Smaller Network: Reach limited to about 11,000 ad units and 8,500 monthly users.
- Simple Analytics: Lacks advanced AI-driven insights and data analysis.
- Basic Targeting: No crypto-specific audience targeting capabilities, making it less effective compared to newer platforms like Blockchain-Ads.
Is Blockchain-Ads a Better Alternative to A-ADS?
Blockchain-Ads offers several unique features that set it apart from A-ADS:
- Blockchain-based ad verification and tracking
- Advanced targeting using on-chain data
- AI-assisted campaign creation
- Additional marketing tactics integrated like press releases
In terms of performance, Blockchain-Ads claims to offer higher engagement rates and more precise targeting, potentially leading to better ROI for advertisers.
How to Advertise on the A-ADS Ad Network
Advertising on A-ADS is a straightforward process. Here's a step-by-step guide to get you started:
Account Setup Process
Begin by visiting a-ads.com and clicking the "Advertise" or "Sign Up" button. Follow these steps:
- Create an account using your email address and a secure password.
- Verify your email by clicking the confirmation link sent to your inbox.
Once verified, complete your profile information. Take some time to familiarize yourself with the dashboard, as it will be your central hub for managing campaigns.
Creating Your First Campaign
To create your first campaign, navigate to your dashboard and click "Create New Campaign". A-ADS offers various targeting options to help you reach your desired audience:
- Choose from categories like Crypto, Blogs, News & Media, etc.
- Set geographic, device, and browser targeting as needed.
- Determine your daily budget based on desired traffic volume.
Next, craft your advertisement:
- Enter the ad title, text, and hyperlink.
- Upload banner images (JPG, PNG, or GIF; under 700 KB) in supported sizes.
Select your preferred advertising model (CPD, CPA, or CPM) and review your campaign settings before proceeding.
Campaign Launch and Payment
After finalizing your campaign details, you're ready to launch. Click "Create Campaign" or "Launch Campaign" and complete the CAPTCHA verification. Then:
- Select the duration for your campaign.
- Choose your preferred cryptocurrency for deposit.
Send the required amount to the provided A-ADS wallet address. Note that Bitcoin transactions typically require three network confirmations, which usually takes about 30 minutes.
A-ADS manually reviews all advertisements to ensure quality. Once approved and payment is confirmed, your campaign will go live according to your specified settings.
How Does Advertising on Blockchain-Ads Compare?
Blockchain-Ads offers a better advertising process compared to A-ADS, as ads are approved super fast. The platform offers several ways to create your ads, including:
- Manual ad creation (self-service)
- AI-assisted ad creation
You can also get a dedicated team to create your ads.
Blockchain-Ads also offers advanced targeting options, which we’ve previously discussed, that include onchain behavior targeting, which you can’t find on A-ADS.
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Conclusion
A-ADS will be sufficient for new small projects that just want to get off the ground with some basic targeting. However, it doesn’t have the capacity for more larger scale and hyper-targeting capabilities that newer ad networks like Blockchain-Ads have.
Blockchain-Ads offers innovative features that may provide better results for more advanced marketers. For advertisers looking for a tried-and-tested platform with a wide reach in the crypto space, Blockchain-Ads is a better choice than A-ADS.
More ad network reviews:
- Blockchain-Ads Review
- Cointraffic Review
- Bitmedia Review
- Cointelegraph Review
- Coinzilla Review
- Coin.Network Review
- Dot Audience Review
- CoinAd Review
- Coinserom Review
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