Advertising Platform for Brands in Finance

Acquire users at scale in finance

Acquire high-intent customers who drive real transaction volume

Get in front of prebuilt finance audiences

Retail traders

Retail traders

Activate audiences of people who actively trade stocks, ETFs and options through mobile brokerage and investing apps.

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Forex and CFD traders

Forex and CFD traders

Build campaigns around traders engaging with currency pairs, indices, commodities and leveraged products.

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High-value investors

High-value investors

Prioritize profiles associated with larger portfolios, frequent trading activity or premium account tiers.

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Fintech and neobank users

Fintech and neobank users

Engage users active across digital banking, payments and money apps when that audience fits your offer.

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Campaigns for each of your business goals

Build brand recognition with active traders and investors

Introduce your platform to people whose financial interest and trading behavior match your offer. Use display, video, native, and CTV campaigns to build familiarity before signup or first deposit.

Building brand awareness

Turn visitors into funded accounts

Reach traders and investors based on their behavior, then optimize campaigns toward account registrations and funded accounts.

User acquisition and sign-ups

Re-engage clients and increase transaction volume

Bring registered or previously active clients back with retargeting campaigns aimed at repeat deposits, higher account value, and sustained trading volume.

Driving sales and revenue

Reach financial audiences across the channels they use

Display

Put your brand in front of people with active interest and intent in financial products, across the finance and market news sites and apps they use daily.

Native

Place your offer inside the market news and money content people read while choosing where to trade, invest, or open an account, in a format that matches the page or app around it.

Video

Introduce your platform with short-form and in-stream video to people researching their next broker, trading app, or financial product.

In-App

Reach people inside the trading, banking, and money apps they check daily, based on their financial interest and intent.

CTV

Build awareness with high-attention audiences on connected TV, the same people who trade, invest, and manage money online.

Why brands choose Blockchain-Ads

Blockchain-Ads is an audience-based advertising platform with full attribution and a fully managed service.

Interest, behavior & attention

Show your brand to people based on their interests and behavior. Reach audiences that have already interacted, engaged, or converted.

We collect 4 billion signals a day, across people's interests and behavior, and turn them into precise audiences of real users.

Two people viewing content on their smartphones

Increase performance in real time

The platform provides full attribution and tracking, which enables algorithmic, conversion-based optimization.

You get full visibility into who visits, signs up, or purchases on your website or app, and can optimize campaigns in real time based on user actions and device behavior.

A person using the Blockchain-Ads tracking dashboard on a laptop

Scale faster with industry experts

Get assistance from a professional media buying team that actively manages campaigns within your specific niche.

They handle your campaigns end to end from attribution setup, campaign structure, media plans, audience selection, and ad creative production to ongoing optimization and scaling.

A person reviewing campaign performance in the Blockchain-Ads dashboard

Results at each step of your business goals

Each goal needs a different campaign setup, with its own structure, targeting, optimization, and scaling cadence.

Awareness

How to increase awareness

Awareness campaigns get your finance brand in front of people who have never heard about your platform and have active interest or intention in financial products. They run across display, native, video, and CTV, reaching audiences whose financial interest and behavior are ideal for your offer and will be your ideal customers.

An awareness campaign put the Robinhood brand in front of investors 42.6 million times.

Key KPIs:
Brand lift, CTR, Viewability, Reach
Engagement

How to increase engagement

Engagement campaigns bring back prospects who already know your platform and are ready to open an account. They reach people who visited your site or compared your products and guide them to register and fund an account.

For TD Ameritrade, an engagement campaign generated 5,247 qualified leads.

Key KPIs:
Registrations, Qualified leads, Account opens
Conversions

How to convert

Conversion campaigns put your budget on the prospects most likely to fund an account and transact. They optimize toward funded accounts and transaction volume, and move spend into the audiences and offers that produce active clients.

For FXTM, a conversion campaign acquired 1,161 new traders and lowered cost per acquisition by 43%.

Key KPIs:
Funded accounts, First deposits, ROAS
Examples:

Success stories from top finance brands

Explore trading, forex, and fintech campaigns with the acquisition metrics behind each result.

Brand name
Robinhood
8,275
Accounts Opened

How Robinhood Acquired 8,275 New Accounts at $123 CPA with Blockchain-Ads

Display Ads, Native Ads

View Case Study
Robinhood
TD Ameritrade
5,247
Qualified Leads

How TD Ameritrade Generated 5,247 Qualified Wealth Management Leads at $160 CPA with Blockchain-Ads

Display Ads, Native Ads

View Case Study
TD Ameritrade
OANDA
1,932
Crypto Deposits Acquired

How OANDA Generated $805K in Crypto Deposits with a 61% CPA Reduction on Blockchain-Ads

Display

View Case Study
OANDA
FXTM
1,161
New Traders Acquired

How FXTM Acquired 1,161 New Traders with a 43% CPA Reduction on Blockchain-Ads

Display

View Case Study
FXTM
Rubic Finance
+300%
Transaction Volume Growth

How Rubic Finance Grew Transaction Volume by 300% with Blockchain-Ads

Display

View Case Study
Rubic Finance

What it costs to get results

$14.4 - $16.5

SignUp

$12.2 - $22.8

App Download

$110 - $300.5

First Deposit
View Performance Data

Get started in 3 steps

Step 1: Qualify

Access is available to qualified advertisers only. Compliance checks and budget thresholds are mandatory.

Qualifying as a Blockchain-Ads advertiser

Step 2: Launch

Choose Self or qualify for Managed service, to launch your campaigns.

Launching a campaign in the Blockchain-Ads platform

Step 3: Scale

Scale your campaigns using NEXUS Ad Exchange inventory and reach, to hit your campaign goals.

Scaling campaigns across the NEXUS Ad Exchange

Get started with Blockchain-Ads

Qualified advertisers only. Verification mandatory.

Frequently asked questions

Once your account passes verification and is funded, campaigns go live instantly. Approval itself, the step right after your qualification call, can take up to 72 hours, depending on the documentation and licensing your vertical requires.

Blockchain-Ads applies a strict policy and verification framework for financial advertisers, starting with KYB and an Ad Quality Verification (AQV) review to confirm business legitimacy and campaign eligibility. Access to financial advertising is restricted to qualified advertisers who pass our qualification program, and all creatives and landing pages must meet sector-specific disclosure and compliance requirements.

Blockchain-Ads is an audience-based advertising platform. It enables finance brands, from trading platforms and brokers to neobanks and payment apps, to reach their exact ideal customers with algorithmic accuracy and massive reach, and continuously optimizes every campaign toward sign-ups, funded accounts, and transaction volume.

How it works: its own data management platform (DMP) turns 4 billion signals a day into precise audiences of real users, and the platform buys across hundreds of thousands of websites, apps, and platforms worldwide.

Blockchain-Ads is for finance brands running large-scale customer-acquisition campaigns: trading platforms, forex brokers, neobanks, investment apps, and payment services, along with the marketing agencies and affiliates that serve them. Its customers usually work with long-term budgets and media plans. Access is limited to advertisers who pass qualification.

Only with heavy restrictions. The mainstream platforms require certifications and licenses for financial services, and entire categories like forex, CFDs, and trading apps are throttled or banned in many markets. Blockchain-Ads is built for regulated industries like finance, giving advertisers compliant reach and precise targeting that those platforms do not offer.

The minimum budget to start a finance advertising campaign is $10,000 for self-service. Managed service starts at $30,000. Blockchain-Ads' platform is built for user acquisition at scale, which performs best with sufficient data. For optimal performance and to align with most client strategies, the average monthly budget is $135,000.

Blockchain-Ads builds audiences in its own data management platform: a system that collects 4 billion signals a day on people's interests, behavior, and actions, and turns them into precise audiences of real customers. Targeting works on two layers: an interest graph (what users are genuinely interested in, from investing to trading and personal finance) and behavioral and intent (what they browse and do, including researching and comparing financial products). Wallet targeting sits within the behavioral layer, using on-chain signals such as portfolio activity to reach verified investors.

Blockchain-Ads targets finance users by combining behavioral and interest data for high precision. You can use Automated Targeting or switch to Manual to select specific groups like Retail Investors, Forex Traders, and Investment Platforms Users. Layer this with On-site Interest categories such as Personal Finance and Wealth Management. You can further customize campaigns using Geo-Targeting or by creating your own custom audience segments.

Wallet targeting is a behavioral method that builds audiences from real on-chain activity, such as the assets people hold and the platforms they use. Blockchain-Ads screens 11M+ active wallets across 82 blockchains, letting finance brands reach verified investors and active traders.

Campaigns run across display, native, video, in-app, and connected TV (CTV). Ads reach customers through the NEXUS ecosystem and its top 78 supply partners, across hundreds of thousands of websites, apps, and platforms worldwide.

Every campaign is tracked with full attribution, from impression to sign-up, funded account, and transaction volume. An algorithm continuously optimizes toward the advertiser's goal using live performance data. Blockchain-Ads serves 1.2 billion ads a day and adjusts targeting, budget, and delivery in real time based on what is actually converting into funded customers.

Results are documented in public case studies. An FXTM campaign generated 1,161 new traders, with cost per acquisition down 43%. Outcomes vary by product, GEO, and budget, but the platform is built and measured for customer acquisition at scale.

Access is by application. Advertisers request access and go through qualification, screened on budget, brand credibility, and compliance, followed by a verification call. This keeps traffic quality high and the platform trusted. Blockchain-Ads qualifies every advertiser before they get access.

Blockchain-Ads is a premium platform, and one of the most expensive in its space. It is built for serious budgets: advertisers spend around $135K per month on average, with the highest spenders allocating $1M. It is built for advertisers ready to spend at scale.

Yes. Blockchain-Ads is the flagship brand of BCA Group, founded in 2021, and works with advertisers like Coinbase, Binance, OKX, and Stake.com. Traffic quality is protected by advertiser qualification and independent verification (DoubleVerify), so campaigns reach real, high-value customers, verified as human.

No. Blockchain-Ads is best known in crypto, but finance is one of its three core industries, alongside crypto and iGaming. The same audience-based targeting and compliant reach that acquire traders for the biggest exchanges apply directly to trading platforms, neobanks, and payment apps.

Ready to reach your ideal customer?

Access is limited to qualified advertisers.

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