This is a ranking of the top 10 fintech ad networks for 2025. It providing tailored advertising solutions for finance companies aiming to acquire users, drive transactions, and achieve scalable growth. These networks offer alternatives to conventional platforms like Google and Facebook, which can be restrictive for finance-related ads.
Together, these networks deliver billions of impressions monthly, making them highly effective for finance companies looking to target specific audiences and maximize their ROI.
The fintech ad networks are ranked based on three critical factors for advertisers:
- Reach: The number of potential customers the platform can connect with globally.
- Pricing: The affordability and cost-effectiveness of advertising campaigns.
- Targeting: The ability to reach specific audience segments through behavioral, geo, and contextual targeting.
Additional considerations included the networks' number of impressions, supported websites and apps, global coverage, and pricing models like cost-per-click (CPC) or cost-per-thousand impressions (CPM). I also reviewed targeting capabilities such as intent-based targeting, finance-specific audience segmentation, and advanced AI-driven optimizations.
Here is the complete ranking of the best fintech ad networks for finance companies in 2025. Scroll through the table to check out each platform and its offerings!
Specialized fintech and finance ad networks are particularly well-suited for advertising in this sector due to their deep understanding of the industry, targeted audience reach, and compliance with financial regulations.
These networks often provide access to high-quality traffic sources and offer advanced targeting options that allow fintech companies to reach potential customers based on specific financial behaviors and interests.
1. Blockchain-Ads: Overall Best Ad Network for Fintech Companies
Blockchain-Ads helps businesses by targeting the right audience based on their behavior and interests. It helps advertisers identify their ideal user persona and ensures ads reach them wherever they go online, no matter the website. With advanced targeting tools, Blockchain-Ads makes it easy to pinpoint exactly who you want to advertise to.
Here's how Blockchain-Ads has helped Binance, OKX, Crypto.com, and other fintech companies:
- Programmatic display ads: Deliver ads tailored to user behavior and interests to keep your brand visible to the right audience.
- Granular targeting: Reach high-net-worth individuals, asset managers, investors, and family offices with precision across 195+ geographies.
- Retargeting & optimization: Reconnect with users who’ve engaged with your ads to increase conversions and drive lifetime value (LTV).
This company makes it simple to create campaigns that bring real results. For example, Blockchain-Ads helped Coinbase acquire 3,896 new traders in Southeast Asia, generating over $8.1 million in transaction volume with a CPA of $16.80. This shows how effective the platform is at helping fintech businesses grow.
2. PropellerAds: Known for High-Volume Traffic and Versatile Ad Formats
PropellerAds is a multisource advertising platform catering to media buyers, agencies, brand owners, and affiliate marketers.
PropellerAds delivers over 12 billion daily ad impressions across more than 195 countries. The network offers a minimum deposit of $100 and provides advanced targeting options, including GEO, platform, operating systems, device types, connection type, and mobile carriers.
PropellerAds offers the following advantages for fintech advertisers:
- Multiple ad formats including Push, In-Page Push, and Popunder ads
- AI-based ad-serving and optimization tools
- Extensive global reach with high-quality traffic sources
- Automated bidding and optimization features
Fintech companies can leverage PropellerAds' diverse ad formats and advanced targeting capabilities to reach a wide audience and optimize their campaigns for maximum performance.
Downside: PropellerAds focuses on push-and-pop ads, which may not align with the branding goals of all fintech companies. These formats can sometimes be perceived as intrusive. While the platform offers advanced targeting, achieving high ROI can require careful campaign optimization and a deep understanding of its tools.
3. Adsterra: A Global Platform with Multi-Format Support
Adsterra is a global advertising network known for its Partner Care approach and extensive ad inventory.
Adsterra serves over 35 billion ad impressions per month globally. The network requires a minimum deposit of $100 and offers targeting options including country, region, city, device, OS, browser, connection type, and language.
Key features of Adsterra for fintech advertisers include:
- Variety of ad formats including Popunder, Social Bar, Native Ads, and VAST Video
- High CPM rates and a unique Partner Care program
- Advanced anti-fraud protection measures
- Over 20 targeting options for precise audience reach
Adsterra's diverse ad formats and extensive targeting options make it a versatile choice for fintech companies looking to expand their reach and engage with potential customers across various digital channels.
Downside: Some users have reported issues with ad content quality, including redirects and malware, which could harm user experience and site reputation.
4. RichAds: Focused on Retargeting and Precision Campaigns
RichAds is an international self-serve ad network designed for performance marketers.
RichAds delivers over 5 billion daily ad impressions and requires a minimum deposit of $150. The network offers 17 targeting options including device model, OS, user activity, connection type, and carrier.
RichAds provides fintech advertisers with:
- Multiple ad formats including push ads, popunders, and native ads
- Access to premium traffic sources
- Expert support for campaign optimization
- Advanced filtering and optimization tools
Fintech companies can benefit from RichAds' focus on performance marketing and its diverse range of ad formats to drive user acquisition and engagement.
Downside: The platform's interface can be complex and may require a learning curve for new users.
5. EZmob: Simplified Advertising for Smaller Budgets
EZmob is a self-serve advertising network connecting advertisers with a direct inventory of over 5 billion daily ad impressions.
EZmob offers a minimum deposit of $50 and provides targeting options based on demographics, device type, OS, and more. The network delivers approximately 3 billion daily impressions.
EZmob's advantages for fintech advertisers include:
- User-friendly self-serve dashboard
- Real-time reporting and analytics
- Ability to manage campaigns through self-serve or with account manager assistance
- Removal of non-performing placements for optimized performance
Fintech companies can utilize EZmob's extensive reach and optimization tools to create targeted campaigns and improve their advertising ROI.
Downside: While it provides access to a broad audience, some users have reported challenges with native ads, indicating that this format may not perform as effectively as others on the platform.
6. HilltopAds: Privacy-Focused Network with Competitive Pricing
HilltopAds is a leading online advertising platform helping brands connect with potential customers globally.
HilltopAds delivers approximately 5 billion daily impressions and has a minimum deposit of $50. The network offers advanced targeting options including GEO, language, device type, and interests.
Key features of HilltopAds for fintech advertisers:
- Multiple ad formats including popunders, banners, and video ads
- Anti-AdBlock solutions to maximize ad delivery
- Advanced API tools for campaign management
- Weekly payouts with Net7 terms
HilltopAds' diverse targeting options and ad formats make it a versatile choice for fintech companies looking to expand their reach and engage with potential customers across various digital channels.
Downside: The platform's focus on specific verticals might limit its suitability for campaigns outside these areas.
7. TrafficStars: Strong for Display Ads with Transparent Performance Metrics
TrafficStars is a powerful self-serve ad network facilitating the buying and selling of premium traffic globally.
TrafficStars delivers over 4 billion daily impressions and requires a minimum deposit of $100. The network offers advanced targeting capabilities including geo targeting, device targeting, operating system targeting, and more.
TrafficStars provides fintech advertisers with:
- Various ad formats including banners, video, and interstitial ads
- Access to high-quality traffic from premium sites
- Detailed targeting options for precise audience reach
- User-friendly self-serve platform suitable for beginners and experts
Fintech companies can leverage TrafficStars' premium traffic sources and advanced targeting options to create highly targeted campaigns and reach engaged audiences.
Downside: While offering premium traffic and advanced targeting options, it's primarily focused on industries like entertainment, which may limit its effectiveness for Fintech advertisers seeking finance-specific audiences.
8. Outbrain: A Native Advertising Platform for Content-Focused Campaigns
Outbrain is a native advertising platform that connects advertisers with high-quality publisher networks. It’s a great option for fintech companies looking to build awareness and educate audiences through engaging content. Outbrain specializes in content recommendation ads that appear on premium websites, helping advertisers capture the attention of users already consuming finance-related content.
Key features of Outbrain for fintech advertising include:
- Native ad formats that blend seamlessly with editorial content.
- Access to premium publishers for enhanced visibility.
- Advanced targeting options like interest and demographic targeting.
Outbrain’s platform enables fintech companies to create campaigns that educate potential customers about financial tools or services while driving traffic to their landing pages. Its focus on native ads ensures a non-intrusive experience for users, fostering better engagement.
Downside: While Outbrain is effective for content-driven campaigns, its focus on native ads may not suit advertisers aiming for direct conversions or lead generation. Higher costs compared to other networks may deter smaller fintech companies with limited budgets.
9. ClickAdilla: A Versatile Ad Network for Global Fintech Campaigns
ClickAdilla is a comprehensive advertising network offering multiple ad formats to help fintech companies run global campaigns. Known for its flexibility, the platform supports ad types like banners, video ads, popunders, and push notifications. It serves over 4 billion daily impressions across various industries, making it a potential choice for advertisers looking for reach and diversity.
Key features of ClickAdilla for fintech advertising include:
- Wide range of ad formats to suit different campaign goals.
- Advanced targeting options, including geo and device targeting.
- Real-time campaign management through a user-friendly platform.
ClickAdilla’s global reach and variety of formats allow fintech companies to test and optimize campaigns across different regions. Its transparent reporting tools help advertisers track performance and make data-driven decisions.
Downside: While ClickAdilla offers significant reach and diverse formats, its focus on high-traffic delivery may result in lower-quality leads for niche finance campaigns. Some of its ad formats, like popunders, may not appeal to professional audiences typically targeted by fintech advertisers.
10. AdBlade: A Native Advertising Platform for Fintech Brands
AdBlade is a native advertising network designed for professional and high-quality ad placements. It focuses on providing fintech advertisers with access to reputable publishers and trusted websites, ensuring their campaigns reach engaged and relevant audiences. AdBlade supports native ad formats that seamlessly integrate with editorial content, making it a good choice for fintech brands looking to build credibility and connect with users in a non-intrusive way.
Key features of AdBlade for fintech advertising include:
- Premium ad placements on trusted publisher sites.
- Native ad formats designed to blend with content for higher engagement.
- Advanced targeting capabilities for audience segmentation.
AdBlade allows fintech companies to promote financial products and services while maintaining brand professionalism. Its focus on native advertising can improve user trust and enhance the performance of educational or awareness campaigns.
Downside: AdBlade’s focus on premium placements and native formats may not align with campaigns requiring quick lead generation or traffic volume. Its higher minimum budget requirements can make it less accessible to smaller advertisers or fintech startups.
What Are Fintech Ad Networks?
Fintech ad networks are specialized advertising platforms designed to connect financial technology companies with their target audiences through digital channels. These networks cater specifically to the unique needs and regulatory requirements of the fintech industry, offering tailored targeting options, ad formats, and compliance measures.
Fintech ad networks play a crucial role in helping fintech companies reach potential customers, drive user acquisition, and increase brand awareness in an increasingly competitive landscape. The fintech industry has experienced explosive growth in recent years, with global fintech funding reaching $210 billion in 2021, a 168% increase from 2020. This rapid expansion has created a need for effective fintech marketing solutions.
Key Features to Consider When Choosing a Fintech Ad Network
When selecting a fintech ad network, consider the following important features:
- Targeting capabilities: Look for networks that offer precise audience segmentation based on financial behaviors and interests.
- Ad formats: Ensure the network supports formats that work well for fintech, such as native ads and video ads.
- Traffic quality: Networks with strong anti-fraud measures and traffic filtering capabilities are essential.
- Compliance measures: Choose networks that understand and adhere to financial advertising regulations.
- Performance tracking: Look for platforms that offer detailed analytics and reporting tools.
- Minimum deposit and payment terms: Consider the initial investment required and the network's payment structure.
- Support and optimization tools: Networks that offer dedicated support and AI-based optimization can help improve campaign performance.
Best Practices for Fintech Advertising
To create effective fintech ad campaigns:
- Focus on building trust and credibility by highlighting security measures and regulatory compliance.
- Use clear and simple language to explain complex financial products or services.
- Leverage data-driven insights to create personalized ad experiences.
- Implement A/B testing to optimize ad creatives and messaging.
- Utilize retargeting strategies to re-engage users who have shown interest in your products.
- Ensure mobile optimization, as many users access financial services via mobile devices.
- Incorporate social proof, such as customer testimonials or industry awards, to build trust.
Choosing the right ad network is crucial for the success of fintech advertising campaigns. By carefully considering the unique features and capabilities of each network, fintech companies can create targeted, effective campaigns that drive user acquisition and growth.
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