New Depositors: 3,718 | Average CPA: $12.10 | Deposit Volume: $264,320
Dafabet is a leading online betting and gaming platform offering sports betting, casino games, and live dealer experiences. The platform faced challenges in acquiring new users and driving first-time deposits in a highly competitive market. Leveraging Blockchain-Ads' advanced Web3 audience targeting, Dafabet's marketing partner ran a successful campaign that significantly increased new depositors and deposit volume.
The campaign ran for 30 days with an ad spend budget of $45,000 strategically allocated to focus on high-performing channels. Dafabet's marketing partner had the following primary goals for this campaign:
The marketing partner utilized Blockchain-Ads' network to execute a campaign designed to reach and convert potential high-value users. The strategy leveraged these advanced Web3 targeting parameters to ensure ads were served to users most likely to engage with and deposit on Dafabet's platform:
In addition to these Web3 targeting strategies, Dafabet's marketing partner also employed:
With an average CPA of $12.10, the team not only realized a 5.88x return on ad spend (ROAS), but the campaign achieved these significant results:
This campaign contributed substantially to Dafabet’s growth by expanding its customer base and increasing the overall volume of deposits, demonstrating the effectiveness of targeted digital marketing in the competitive online gaming market.
The campaign's success can be attributed to the precise Web3 targeting capabilities of Blockchain-Ads' platform. By focusing on users with a demonstrated interest in online gaming and crypto, the campaign efficiently reached a highly relevant audience. The combination of wallet targeting and portfolio balance targeting ensured that the ads were shown to users with both the interest and the means to engage with Dafabet's platform.
This campaign contributed substantially to Dafabet's growth by expanding its customer base and increasing the overall volume of deposits. The impressive ROAS of 5.88x demonstrates the effectiveness of targeted digital marketing in the competitive online gaming market. As Dafabet continues to grow its user base, the success of this campaign provides a strong foundation for future marketing efforts, highlighting the potential of strategic partnerships and advanced digital marketing techniques.
Dafabet
iGaming
30 Days
Dafabet's marketing campaign acquired new users and boosted deposits, achieving a 5.88x return on ad spend.
Rated 4.9 on G2 & Capterra