Impressions: 2 million | Clicks: 10,039 | Conversions (Sign-ups): 1,244 | Ad Spend: $10,000
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Strategy: The campaign focused on the unique value proposition of earning while learning through blockchain rewards. Ads were tailored to highlight how participants could earn tokens for completing courses, appealing to both educational and financial incentives.
Outcome: Brainedge achieved an astonishing conversion rate of 756%, indicating that the concept of earning through learning resonated exceptionally well with the target audience. This success underscores the potential of web3 in transforming educational platforms by aligning learning with financial rewards.
Brainedge
Educating through Web3
Cryptocurrency
2024
User acquisition campaigns at scale using targeted advertising